Symmetry RX
Introducing a New Pharma Brand
Challenge
Drive new pharma manufacturer and brand acquisition for e-sample services through increasing awareness and establishing credibility for the company.
The Essential Idea
Symmetry Rx is technology driven and people-powered, enabling you to radically lower cost of sample delivery while dramatically expanding reach to prescribers.
Brand Essence: Reach Farther
Result
Brand launch boosted awareness with pharma industry leadership, broadened relationship with major client and attracted interest from top tier prospect. Digital campaign highly successful with 49% open rate for LinkedIn InMail.