RETURN TO WORK

Inspiring girls to achieve their potential

Challenge 

Leverage the 20th anniversary to recruit girls, coaches, site coordinators and raise funds for scholarships.

The Essential Idea 

Girls on the Run is a life changing program which builds self-esteem and critical life skills.

Brand Essence:  The finish line is only the beginning.

Result 

Attendance at anniversary open house and subsequent support for the program exceeded expectations.